Three Blog Writing Tips
The most important rule I keep in the forefront of my brain when writing for the web is LEAVE OUT EXTRA WORDS. Even when I’m writing an email, I have a tendency to write the way I speak and anyone who knows me knows I speak with too many words! So I read after I write and take out the extra words like ‘that’. Try it sometime. I bet you will find an extra ‘that’ or two, as well.
Rule no. 2 – SUCCINCT – Take as much space as you need, but get to the point. I wrote a post a few weeks ago about my amazing garden. It was off my usual topic on this blog but it was short and to the point and the title clearly stated what it was about. I didn’t go off on a tangent in the middle of an article on blog post tips. The same is true for my post on vision correction surgery, which segues into my third and final point for today.
It’s perfectly fine to add a TOUCH OF PERSONALITY to your business blog. The goal is to connect with potential clients and customers. You don’t need to become chummy with them, but you do want to BUILD CONFIDENCE AND TRUST. Coming across as a real person is part of building that relationship.
Watch for more posts on blog writing tips. I’ve learned a bit in my 10 years writing for the web and I’m anxious to share. See How to Write a Great Blog Post in Just 15 Minutes (or maybe 35).
Thanks bunches for reading.
Written by Laura on June 22nd, 2010No Comments »